Work
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Auckland
XX:XX:XX GMT+XX
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London
XX:XX:XX GMT+XX
Work
Our clients are recognised brands, best in class creatives, innovative retailers, and global organisations; unleashing their potential with projects that engage and inspire.
With Small
We designed and developed a new e-commerce platform for With Small, an eco-led cleaning product business (formerly known as Smart Ass) to assist with their expansion from paper cleaning products to dissolvable cleaning fluid tablets. The new website is engineered to showcase the business's commitment to sustainability, innovative product development, and customer ease, driving more committed sales and functional e-commerce improvements.
-
Design
Customer Journey Mapping, User Interface, User Experience
-
Development
Shopify Custom Theme, Custom Middle-ware Development
-
Growth
Analytics, SEO / CRO, Customer Experience
-
13%
Increase in online sales since relaunch
-
80%
Recurring customer base via subscription
-
E-commerce
Shopify Online Store 2.0, ReCharge, Klaviyo
"New Territory has become an integral part of our business. They were able to quickly understand our existing systems and find solutions for historical problems we had been facing."
Jess Beasley, Global Marketing Manager
Simon James
Longstanding as leaders in their field, we collaborated with the globally recognised Simon James design team to redesign and re-platform the brand's online store. We dramatically improved the "back-of-house" operations by moving away from the legacy platform to Shopify Online Store 2.0.
Our team meticulously designed the new front-end to reflect Simon James' carefully curated in-store showroom experience. The platform allows customers to easily shop all facets of the business's broad yet elevated offerings, including fashion, jewelry, furniture, and more.
-
Design
Design systems, User Experiences, User Interface
-
Development
Shopify Custom Theme, Systems Integrations, Custom Shopify App Development
-
Growth
Analytics, SEO / CRO
-
42.9%
Revenue increase in the first 6 months
-
23.87%
Increase in sessions within the first 6 months
-
E-commerce
Shopify Online Store 2.0, Custom App, Klaviyo
Thom Morison
Thom Morison's website is an authentic reflection of his conscious, timeless approach to crafting pieces. We worked closely with Thom to design a site that extends the in-store experience, with intimate attention paid to even the smallest details. Our design showcases locally produced styles that are built to last, with equal consideration given to manufacturing processes and environmental impact.
-
Design
Design systems, User Experiences, User Interface
-
Development
Shopify Custom Theme, Systems Integrations, Automations
-
Growth
Analytics, SEO / CRO
-
+303%
In Conversion Rate in the first 12 months of the new website
-
+149%
In Online Revenue in the first 6 months on Growth
-
+260.4%
In ROAS in the first 6 months on Growth
-
E-commerce
Shopify Online Store 2.0, Klaviyo
The service Paul and the team at NT provide is world class. Great communicators, highly skilled and well informed within the industry. Their transparent way of working continues to put our mind at ease, knowing NT are as motivated to see Thom Morison succeed as we are.
Thom Sussex
Porter Packaging
Set to exceed your expectations of packaging, the new digital home for Porter Packaging has everything you need for future project planning and implementation, featuring a range of resources and tools for fast and fuss-free conceptualisation, customisation and order management.
The new website acts not only as an gallery showcasing the limitless potential of Porter, but also allows for independant project tools for designers, SMEs and businesses of all kinds.
-
Design
Design systems, User Experiences, User Interface
-
Development
Sanity, Custom Middle-ware, Pipedrive Automations, Gatsby
-
Growth
Analytics, SEO, CRO
-
Headless
Sanity, Gatsby + Gatsby Cloud, Custom middleware, Pipedrive
Porter James Sports
We've been working with Porter James Sports since its inception in 2020, producing brand collateral, physical retail experiences and ongoing digital development. We've evolved the site over time aligning to the un-presedented scaling of the business, allowing for seamless growth of the client into international markets.
-
Design
Branding, Design systems, User Experience, User Interface
-
Development
Shopify Theme Development, Klaviyo
-
Growth
Analytics, SEO / CRO
-
E-Commerce
Shopify Online Store 2.0, Klaviyo
"NT have completed 3 personal projects for me and we've also collaborated on 5+ projects together. Their design aesthetic, communication and accountability is second to none. The only web company I now work with."
Joshua Heares, Founder & Director
Beuchat
Bold, innovative, and revolutionary. We’re proud to release the new cutting-edge platform for Pacific Blue Sports distribution of Beuchat, one of the oldest diving and spear fishing brands in the world.
We utilised a new brand deck by James Nielsen, creating a visually striking interface to match Beuchat’s game-changing philosophy and passion for the underwater world. The site was built on Sanity 2.0 to accommodate the range of interactive elements featured throughout the platform; including the nationwide dealer map, brand timeline and product detail page.
-
Design
Design Systems, User Experience, User Interface
-
Development
Sanity, Next.Js, Vercel, Mapbox
-
Growth
Analytics, SEO, CRO
-
Copywriting
Product Descriptions, Brand Story
-
Technology Stack
Sanity, Vercel
-
Framework
Next.js
Coal Pit
Coal Pit Winery is a boutique family vineyard in Central Otago, NZ, producing exceptional wines. By shifting their website to Shopify, we allowed them to offer nationwide sales and a subscription service for their Wine Club members. This has allowed for streamlined operations and a much greater sales reach particularly within direct to consumer sales.
-
Design
Design system, User Experience, User Interface
-
Development
Shopify Theme Development, Klaviyo
-
Growth
Analytics, SEO / CRO
-
E-Commerce
Shopify Online Store 2.0, Klaviyo
Crane Brothers
Since August '22, we have been iteratively improving Crane Brothers' website with a focus on high-quality design and creating a befitting site experience that mirrors the ethos of the business. Our efforts have resulted in remarkable increases in both conversion rates and sales, reflective of our commitment to delivering effective and visually appealing solutions for this esteemed menswear company.
-
Design
Design Systems, User Experience, User Interface
-
Development
Shopify Theme Development, Klaviyo
-
Growth
Analytics, SEO, CRO
-
E-commerce
Shopify Online Store 2.0, Klavyio
Tongue & Groove
Tongue & Groove's new website, created in collaboration with Round, is a beautifully designed and technically advanced platform that showcases the brand's commitment to high quality wood products and sustainability. With a headless based Sanity build, the site offers seamless integration and innovative experiential features that elevate the user experience which is as inspirational as it is informative.
Decent Packaging
Working collaboratively with the Decent Packaging team, we have been able to make iterative improvements to their websites, resulting in a more user-friendly design and a better overall customer experience as their business has scaled into a global operation.
-
Design
Customer Journey Mapping, User Interface, User Experience
-
Development
Shopify Custom Theme, Custom Middle-ware Development
-
Growth
Analytics, SEO / CRO, Customer Experience
-
15%
Increase in pages/session (NZ)
-
25%
Increase of conversion rate (UK)
-
E-Commerce
Shopify Online Store 2.0, Klaviyo, Custom Middle-ware
"New Territory's ongoing support, insights and direction has helped us to excel in the digital space, grow sales, better our customer service and customer retention. The way we work with them feels more like an extension of our team than an agency."
Jess Beasley, Global Marketing Manager
With Small
We designed and developed a new e-commerce platform for With Small, an eco-led cleaning product business (formerly known as Smart Ass) to assist with their expansion from paper cleaning products to dissolvable cleaning fluid tablets. The new website is engineered to showcase the business's commitment to sustainability, innovative product development, and customer ease, driving more committed sales and functional e-commerce improvements.
-
Design
Customer Journey Mapping, User Interface, User Experience
-
Development
Shopify Custom Theme, Custom Middle-ware Development
-
Growth
Analytics, SEO / CRO, Customer Experience
-
13%
Increase in online sales since relaunch
-
80%
Recurring customer base via subscription
-
E-commerce
Shopify Online Store 2.0, ReCharge, Klaviyo
"New Territory has become an integral part of our business. They were able to quickly understand our existing systems and find solutions for historical problems we had been facing."
Jess Beasley, Global Marketing Manager
Simon James
Longstanding as leaders in their field, we collaborated with the globally recognised Simon James design team to redesign and re-platform the brand's online store. We dramatically improved the "back-of-house" operations by moving away from the legacy platform to Shopify Online Store 2.0.
Our team meticulously designed the new front-end to reflect Simon James' carefully curated in-store showroom experience. The platform allows customers to easily shop all facets of the business's broad yet elevated offerings, including fashion, jewelry, furniture, and more.
-
Design
Design systems, User Experiences, User Interface
-
Development
Shopify Custom Theme, Systems Integrations, Custom Shopify App Development
-
Growth
Analytics, SEO / CRO
-
42.9%
Revenue increase in the first 6 months
-
23.87%
Increase in sessions within the first 6 months
-
E-commerce
Shopify Online Store 2.0, Custom App, Klaviyo
Thom Morison
Thom Morison's website is an authentic reflection of his conscious, timeless approach to crafting pieces. We worked closely with Thom to design a site that extends the in-store experience, with intimate attention paid to even the smallest details. Our design showcases locally produced styles that are built to last, with equal consideration given to manufacturing processes and environmental impact.
-
Design
Design systems, User Experiences, User Interface
-
Development
Shopify Custom Theme, Systems Integrations, Automations
-
Growth
Analytics, SEO / CRO
-
+303%
In Conversion Rate in the first 12 months of the new website
-
+149%
In Online Revenue in the first 6 months on Growth
-
+260.4%
In ROAS in the first 6 months on Growth
-
E-commerce
Shopify Online Store 2.0, Klaviyo
The service Paul and the team at NT provide is world class. Great communicators, highly skilled and well informed within the industry. Their transparent way of working continues to put our mind at ease, knowing NT are as motivated to see Thom Morison succeed as we are.
Thom Sussex
Porter Packaging
Set to exceed your expectations of packaging, the new digital home for Porter Packaging has everything you need for future project planning and implementation, featuring a range of resources and tools for fast and fuss-free conceptualisation, customisation and order management.
The new website acts not only as an gallery showcasing the limitless potential of Porter, but also allows for independant project tools for designers, SMEs and businesses of all kinds.
-
Design
Design systems, User Experiences, User Interface
-
Development
Sanity, Custom Middle-ware, Pipedrive Automations, Gatsby
-
Growth
Analytics, SEO, CRO
-
Headless
Sanity, Gatsby + Gatsby Cloud, Custom middleware, Pipedrive
Porter James Sports
We've been working with Porter James Sports since its inception in 2020, producing brand collateral, physical retail experiences and ongoing digital development. We've evolved the site over time aligning to the un-presedented scaling of the business, allowing for seamless growth of the client into international markets.
-
Design
Branding, Design systems, User Experience, User Interface
-
Development
Shopify Theme Development, Klaviyo
-
Growth
Analytics, SEO / CRO
-
E-Commerce
Shopify Online Store 2.0, Klaviyo
"NT have completed 3 personal projects for me and we've also collaborated on 5+ projects together. Their design aesthetic, communication and accountability is second to none. The only web company I now work with."
Joshua Heares, Founder & Director
Beuchat
Bold, innovative, and revolutionary. We’re proud to release the new cutting-edge platform for Pacific Blue Sports distribution of Beuchat, one of the oldest diving and spear fishing brands in the world.
We utilised a new brand deck by James Nielsen, creating a visually striking interface to match Beuchat’s game-changing philosophy and passion for the underwater world. The site was built on Sanity 2.0 to accommodate the range of interactive elements featured throughout the platform; including the nationwide dealer map, brand timeline and product detail page.
-
Design
Design Systems, User Experience, User Interface
-
Development
Sanity, Next.Js, Vercel, Mapbox
-
Growth
Analytics, SEO, CRO
-
Copywriting
Product Descriptions, Brand Story
-
Technology Stack
Sanity, Vercel
-
Framework
Next.js
Coal Pit
Coal Pit Winery is a boutique family vineyard in Central Otago, NZ, producing exceptional wines. By shifting their website to Shopify, we allowed them to offer nationwide sales and a subscription service for their Wine Club members. This has allowed for streamlined operations and a much greater sales reach particularly within direct to consumer sales.
-
Design
Design system, User Experience, User Interface
-
Development
Shopify Theme Development, Klaviyo
-
Growth
Analytics, SEO / CRO
-
E-Commerce
Shopify Online Store 2.0, Klaviyo
Crane Brothers
Since August '22, we have been iteratively improving Crane Brothers' website with a focus on high-quality design and creating a befitting site experience that mirrors the ethos of the business. Our efforts have resulted in remarkable increases in both conversion rates and sales, reflective of our commitment to delivering effective and visually appealing solutions for this esteemed menswear company.
-
Design
Design Systems, User Experience, User Interface
-
Development
Shopify Theme Development, Klaviyo
-
Growth
Analytics, SEO, CRO
-
E-commerce
Shopify Online Store 2.0, Klavyio
Tongue & Groove
Tongue & Groove's new website, created in collaboration with Round, is a beautifully designed and technically advanced platform that showcases the brand's commitment to high quality wood products and sustainability. With a headless based Sanity build, the site offers seamless integration and innovative experiential features that elevate the user experience which is as inspirational as it is informative.
Decent Packaging
Working collaboratively with the Decent Packaging team, we have been able to make iterative improvements to their websites, resulting in a more user-friendly design and a better overall customer experience as their business has scaled into a global operation.
-
Design
Customer Journey Mapping, User Interface, User Experience
-
Development
Shopify Custom Theme, Custom Middle-ware Development
-
Growth
Analytics, SEO / CRO, Customer Experience
-
15%
Increase in pages/session (NZ)
-
25%
Increase of conversion rate (UK)
-
E-Commerce
Shopify Online Store 2.0, Klaviyo, Custom Middle-ware
"New Territory's ongoing support, insights and direction has helped us to excel in the digital space, grow sales, better our customer service and customer retention. The way we work with them feels more like an extension of our team than an agency."
Jess Beasley, Global Marketing Manager
Selected clients
From industry leading brands to up-and-coming innovators, we work alongside our clients to give them the edge in the digital world.
Here is a selection of some of our favourites.
- Degree Design
- Simon James Design
- ModestWorks
- Jeffery Civil
- AO Artball
- Jasmax
- Porter Packaging
- Almighty
- Ovna Ovich
- Department of Arts
- ByPlatform
- Templeton Group
- With Small
- Blink Boys
- Porter James Sports
- Williams Eatery
- Checks Downtown
- Round
- Everyday Needs
- Relay Tech
- Fourth Street
- Mums All Together
- Tongue & Groove
- Argus
- Knowear
- Thom Morison
- Osbourne Shiwan
- Somm
- Crane Brothers
- Frost* Collective
- Beuchat
- Coal Pit Wines
- Vollē Golf
- Koha Apparel
- Scotties Boutique
- Devon Made Glass
- BAINA
- Jeffery Construction
- Okreal
- Olivia Cashmore
- twenty-seven names
- Decent Packaging
- Starshipit
- Catalyst
- Mina
- Mark Albiston
- Studio Butter
- Wynn & Thayne
- Commoners
- Mate Act Now
- The Great Catering Co
- Wonder Group
- Future Co
- Margot Lévêque
- 10XL
- Fitness All Togther